Seeing Design Differently

Kelly Klosterman on June 27, 2011

When is the story complete for a designer? Using all of the senses—not just sight—to inform the visual just might change how you see colors, fonts, and images.
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One Web to Rule Them All

Kevin Steigerwald on June 15, 2011

What is One Web? Great question. It's a simple enough concept, but it's been all the buzz lately tripping designers, developers, and clients up while inspiring conversations about the How and the Why.
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Beyond the Ballroom

Chris Wilkinson on June 6, 2011

Conferences are a great opportunity to share knowledge and further professional interest among peers. And the ease of sharing reiterates the gold standard: Content is King.
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Setting the Scene. Socially.

Kelly Klosterman on May 23, 2011

Central Coast's own Kelly Klosterman, Visualizer, takes on her first photoshoot. Along with 40 young students. From stuffing backpacks to Justin Beiber, see what (and how) she learned.
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What We Can Learn From Jenn Aniston's Sex Tape

Vivian Busch on May 9, 2011

Smartwater's viral campaign lives up to its name in a growing—and fickle—viewing market.
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Twitter: First on the Scene

Tess Payne on May 4, 2011

Twitter's impact on news coverage is impossible to ignore. Watch the announcement of Osama Bin Laden's death unfold à la Twitter.
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Creative Recycling

Kelly Klosterman on April 25, 2011

We're always thinking outside the box. But sometimes it doesn't hurt to revisit it. Recycling isn't just for the environment any more.
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Collaboration Needs a King (Or Queen)

Chris Shaw on April 18, 2011

Consider the Six Million Dollar Man and one of today's most ground-breaking scientists. What's the common denominator? Collaboration. Join in.
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Social Web Multiplier for e-Commerce

Vivian Busch on April 11, 2011

Imagine that the average Facebook user has 140 friends. One likes your brand. Then four, and so on. Multiplier marketing is priceless.
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What's in a Word?

Tess Payne on April 7, 2011

From Peanuts to Garfield, look no further than the funnies to remind yourself of the weight of words.
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"Because" Is Not an Answer

Kevin Steigerwald on April 4, 2011

Your customers can say a lot in just 140 characters. Be prepared to listen.
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Revamping Our First Impression

Kelly Klosterman on March 28, 2011

We took our own advice and pumped up our online image with improved functionality and a shot of personality. There's nothing quite like a chance at a second first impression.
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2011: The Year of the Digital Catalog

Chris Shaw on March 7, 2011

Tablets are gaining momentum, so get your business up to speed. Take the beauty and function of a catalog and charge it with the interactivity and power of an app. We did it. Shouldn't you?

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You and I-GO social.

Chris Shaw on February 26, 2011

For our latest project, we looked no further than the parking garage next to our office where I-GO car sharing has six of their vehicles. We thought, what if we were I-GO’s agency? Oh, the places we could go.
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An Exploration of Mobile App Design

Chris Shaw on February 26, 2011

iPhone says there’s an app for everything. Not true. We at Central Coast were bitten by the travel bug and conceptualized app designs for Southwest Airlines.
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Content To Feed An Audience Of True Believers

Kevin on February 26, 2011

Fanatics turned True Believers turned online viewers in the thousands. Central Coast explores the power of micro markets in the name of Notre Dame Football.
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